Digital Ads Surpass Print Counterparts

By Candice Chan

Hot on the heels of the CJR’s study on magazines and their websites comes some big news from another study released by Outsell: web ads, which saw a 10 percent spike this year, have now surpassed their print counterparts.

But that doesn’t mean print ads are obsolete just yet. “Of the $368 billion marketers plan to spend this year, 32.5% will go toward digital; 30.3% to print.”

For more information on the study, check out the full article on Forbes.com.