By Candice Chan
Hot on the heels of the CJR’s study on magazines and their websites comes some big news from another study released by Outsell: web ads, which saw a 10 percent spike this year, have now surpassed their print counterparts.
But that doesn’t mean print ads are obsolete just yet. “Of the $368 billion marketers plan to spend this year, 32.5% will go toward digital; 30.3% to print.”
For more information on the study, check out the full article on Forbes.com.